CSR and our production

Corporate Social Responsibility is a part of the RICE DNA.

It is important to us, that you can colour yourself happy with a clear conscience.

With RICE you can be sure to get:

  • No child Labour
  • Fair wages
  • Better working conditions

At RICE we choose suppliers who live up to our ethical standards and help them further improve their working conditions and work with Corporate Social Responsibility. The suppliers must comply with our code of conduct and we perform regular audits to ensure that they do.

As guidelines for improving working conditions on the factories, we use:

The SA8000 - a standardized code of conduct for developing a socially responsible work place.

Have a look at this video about RICE and CSR:


Our supplier in Madagascar, who makes our colourful baskets, has done a great deal to help her employees.

Besides well organized production facilities, the owner makes sure to care for her employees. She has a long-term cooperation with Handicap International, helping disabled employees as well as disabled family members of employees. she also helps parents among the staff buy school books for their children, ensuring education for the children of the community.

In addition, she arranges an annual Christmas party for employees and their children, with presents for everyone. And one year she arranged a trip to the ocean for the employees and their families – for some the first sight of the ocean ever!

She is proof that no one can help everyone, but everyone can help someone. And now she’s working on optimizing control of her own suppliers’ efforts regarding social responsibility.

Jheel in Jaipur

Jheel, our supplier in Jaipur, India is one example of the effect of cooperating on developing the work environment.

RICE entered a three year project, in cooperation with Danida, to improve conditions on the factory. Before, the workers often worked late and got low wages. The temperature in the production area could reach 50 degrees Celsius during summertime and there were no proper facilities for cold drinking water.

Now the workers have a lunchroom and cold drinking water on every floor and the working hours are fixed and at better wages. Safety has improved, and the workers are provided with safety equipment, and regular evacuation and fire fighting drills are held.

Environmental responsibility has also been of concern to the supplier. Before, the waste water was disposed of into a nearby river. But now, they have constructed a wastewater cleaning system reducing the environmental impact.


Our cooperation with our supplier Lakshya in Faribad, near New Delhi, started out as a three years development project for street children. The goal was to build a production that can support an orphanage for street children.

During the project RICE donated a monthly amount of financial support, and placed orders regularly, buying their lovely bags made out of newspaper and textile, sewn together and laminated. Now the project has ended and Lakshya has become one of our regular suppliers.

The project has given a number of street children an education in tailoring and clothing, and established a production platform that can increase the future production capacity.

The establishment of Lakshya secures an education for New Delhi street children, as well as housing and the opportunity to remain in Lakshya as employees.

Have a look at this video from a trip for the Lakshya children arranged by our Supply Chain Manager, Claus Skov:

Susbiz India

During 2007 – 2009 RICE participated in the Susbiz project along with our supplier Uptodate Impex in New Delhi, India.  

The goal of the project was to develop and implement social and environmental initiatives in the supplier’s company, and share knowledge about the process.

RICE cooperated with Uptodate Impex on improvements internally, and even set up cooperation with Uptodate Impex on the Lakshya project for street children – that receives funds from Uptodate Impex.

RICE was able to share the experiences of working with Corporate Social Responsibility, and spread the knowledge of benefits of working with Corporate Social Responsibility – by cooperation and workshops during the project.

The project was managed by the DSFME – the Danish Federation of Small and Medium-Sized Companies, and supported by Danida and the Danish Commerce and companies’ agency.  

Learn more about the Susbiz project and the experiences gathered by the Danish and Indian companies.